
When it comes to beverage stocks, there’s no denying that Coca-Cola (NYSE: KO) is the real thing. It’s not just about its namesake soft drink. Coca-Cola’s arsenal includes roughly 200 brands across sparkling, hydration, coffee, tea, juice, and dairy varieties. There’s even been a partner-propelled push into alcoholic offerings.
Coca-Cola has been around for 135 years, so it’s not a name that needs much of an introduction. Now could be a good time to crack open a stake in this global powerhouse with a presence in more than 200 countries. Let’s take a closer look at some of the reasons why Coca-Cola stock looks very appetizing right now.
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There are probably more than a few laggards in your portfolio. Coca-Cola isn’t one of them. Less than 10% of the country’s stocks have posted double-digit gains during this challenging year, and the beverage bigwig is one of them. Coca-Cola shares have risen 17% in 2025, climbing 25% over the past year and 52% over the past five years. It’s the second-largest exchange-traded stock with a double-digit percentage gain by market cap.
Its market-besting performance at a time when stock prices aren’t cooperating isn’t a surprise. Coca-Cola offers reasonably priced and timeless refreshment. This is also a niche where folks are pretty brand loyal. Will folks curb their spending on name-brand beverages if inflationary pressures drive prices higher? Sure. Case volumes could take a hit, but it could more than make that back in the form of higher revenue and earnings. In the meantime, this is a low-beta stock with a historical tendency to perform at a high level.
The new normal may actually even work in Coca-Cola’s favor. The rising tide for Coke isn’t lifting all bottles. Rival PepsiCo‘s shares have fallen 6% in 2025, down 16% over the past year. PepsiCo isn’t as well positioned as Coca-Cola when it comes to tariffs weighing on future results. Unlike Coca-Cola, which makes the lion’s share of its concentrate in the U.S. and U.S. territories, PepsiCo turns to Ireland for a large chunk of its PepsiCo and Mountain Dew syrup production. Coca-Cola is also largely insulated from the trade war because most of its products are bottled and distributed in their home country, often through independent bottlers. Coca-Cola is just collecting its lucrative piece of the action, as its net margin has remained north of 22% over each of the past six years.