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In January, Chinese start-up DeepSeek introduced an artificial intelligence (AI) chatbot that quickly became the most downloaded free mobile application in the U.S. Importantly, the base large language model behind the DeepSeek application allegedly cost $6 million to train and reportedly outperforms top U.S. models on certain benchmarks.
That shook Wall Street because OpenAI spent over $100 million training its GPT-4 model and supposedly had access to more advanced chips than DeepSeek. Investors rushed to the conclusion that U.S. companies have been overspending on AI infrastructure, and Nvidia (NASDAQ: NVDA) shares fell 17% on the news, erasing $600 billion in market value. That is the largest single-day loss in U.S. history.
Nvidia shares are still down by about 9% since DeepSeek rattled the market, and the stock is currently 13% off its all-time high. But Nvidia shareholders just got some good news from Amazon (NASDAQ: AMZN) and Alphabet (NASDAQ: GOOGL). Read on to learn more.
Many analysts have praised DeepSeek for its engineering breakthroughs. The company reduced expenses by cutting down on data processing with innovative training techniques. However, several analysts also question whether DeepSeek has been completely forthcoming about its infrastructure and the associated costs.
For instance, Dan Ives at Wedbush Securities wrote, “Saying DeepSeek was built for $6 million with no Nvidia next generation hardware is likely a fictional story.” Likewise, research company SemiAnalysis reports that DeepSeek not only had next-generation Nvidia GPUs but also incurred about $1.6 billion in expenses while training its model.
Importantly, cost efficiencies could actually boost demand for Nvidia graphics processing units (GPUs) by enabling faster diffusion of artificial intelligence (AI) through the economy. Put differently, if novel training methods reduce model development costs, more software companies will build AI products, increasing the total demand for Nvidia GPUs.
Last week, Amazon and Google parent Alphabet reported fourth-quarter financial results. Both companies said capital expenditures would increase substantially in 2025, as they are currently supply-constrained where AI infrastructure is concerned.
Amazon CEO Andy Jassy predicted costs associated with developing AI models will continue to fall. But he also said, “I think it will make it much easier for companies to be able to infuse all their applications with inference and with generative AI.” And CFO Brian Olsavsky told analysts that capital spend may exceed $100 billion in 2025, up from $83 billion in 2024, due to demand for AI infrastructure.