Exec Edge hosted a fireside chat at the ICR Conference 2025 with Sophia Goldberg, co-founder and Chief Executive Officer of Ansa. The in-person interview was joined by Editor-at-Large Jarrett Banks and they discussed how the company helps brands avoid some of the costs related with credit card swipe fees, the recent launch of its in-store payments solution for white-labeled wallets, Ansa Anywhere, and more.
Watch the full recording:
About Sophia Goldberg
Sophia Goldberg is the co-founder and CEO of Ansa, the leading digital infrastructure platform for embedded customer balances. A self-proclaimed ‘payments nerd’, Sophia is the author of the best-selling The Field Guide to Global Payments, a comprehensive guide exploring the intricate ways money moves around the world. She has been named as one of American Banker’s “Innovators of the Year 2024” in digital banking and one of NYC Fintech Women’s Inspiring Fintech Females of 2023. Prior to Ansa, Sophia spent many years at Adyen, where she managed key global accounts, and worked across commercial and product roles in addition to serving on the board of PaymentEd.
About Ansa
Ansa is a fintech platform that allows businesses to create branded digital wallets for their customers. Like the Starbucks model but better, the wallets allow customers to: load money, make purchases, receive incentives, and tap-to-pay in store. Sophia Goldberg, Ansa Cofounder & CEO and author of The Field Guide to Global Payments, can discuss how Ansa’s digital wallet solutions are fueling real business results for restaurant brands against a challenging economic backdrop, the evolution she is seeing in restaurant loyalty programs, and more. On average, Ansa brands see a 30% increase in revenue and visit frequency from wallet customers.
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